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20+ years of experience in resource development leadership, management, and coaching at the local, state, national, and international level.


About Holly

Holly Woodbury, MPA, CFRE has more than 20 years of experience in resource development leadership, management, and coaching. She brings a depth of knowledge in building fundraising capacity, soliciting major gifts, recruiting and managing volunteer leadership, identifying in-kind resources, researching and launching social enterprises, creating communications strategies, and establishing strategic partnerships. Her passion for this work has taken her around the world to lead teams for local, national, and international nonprofit organizations.


Holly is a resource development coach for The Children’s Trust Small CBO Capacity Building Institute, helping local nonprofits increase their fundraising and volunteer leadership infrastructure. Additionally, she serves as a management consultant to Stella’s Child, an internationally recognized nongovernmental organization advancing workforce development for disadvantaged Indonesian youth. Prior to these projects, for six years Holly led the development, marketing, and community outreach efforts for Chapman Partnership, the largest provider of emergency services to the homeless of Miami-Dade County. Preceding Holly’s move to South Florida, she managed fundraising campaigns for Denver Parks & Recreation,
Women’s Bean Project, and The Rocky Mountain Chapter of The Leukemia & Lymphoma Society.

While at the helm of development and marketing departments in Miami and Denver, Holly created new and replicable fundraising initiatives, grew six and seven figure major gifts annually, developed restructuring plans, led the leadership team though agency rebranding, launched an award winning campaign, and reinvigorated organizational strategic planning and board engagement. Her successes and contagious positive energy have positioned Holly as a sought-after
industry strategist, public speaker, coach, and advocate.


Paragon Partnership

Victoria Sfalanga, Founder & Director

"Thank you so much Holly for your constant encouragement as you coached us through setting up an effective board and helped us learn the correct way to set and follow through with realistic goals from the very beginning of the process.  As we continue on we hope that you continue to help small non-profits like us to also see the true ability they have to make a difference in the world!"

Whispering Manes Therapeutic Riding Center

Erin Bauer, DVM
Executive Director


"To say that Holly helped us achieve new successes while creating a better planned and organized development plan is an understatement. Holly is energetic, easy to work with, and extraordinarily knowledgeable about fundraising, development, and marketing needs for nonprofits. She has a way of saying things that makes you want to copy every word so you can repeat it verbatim because you know that if you use her perfectly crafted language, you will raise the resources you are seeking."

Ladies Empowerment and Action Program (LEAP)

Mahlia Lindquist, Esq.

Executive Director 

"Not only is Holly extremely knowledgeable, but she takes a common sense, practical approach and provides concrete advice. It is clear from working with her that Holly’s life work is to make the world a better place. And, one of the many ways that she does that is by providing organizations and individuals with the tools, support and encouragement to fulfill their vision, mission and goals."

Fatherhood Task Force of South Florida

Holly Zwerling, CEO/President 

"Holly has a clear vision of what you need to be successful with your business plan. She draws out your wish list and makes your goals possible by inspiring your creativity and connecting you to helpful resources. Her energy and spirit are contagious; her listening and organization skills are excellent. A great find!"

Health Information Project (HIP)

Risa Berrin
Founder &

Executive Director

"We began working with Holly during a pivotal time in our organization’s growth and she is a perfect fit. Holly is a renaissance woman--skilled in areas such as fundraising, board development and strategic planning. In addition to her business acumen in the nonprofit world, she has a fantastic disposition and has a therapist's touch when dealing with challenging personalities and situations. We believe that our organization will reach the national stage and that Holly will be a critical asset in getting us to that next level."

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